Interactive maps are becoming foundational for businesses and individual users, as a key instrument for conveying narratives, disseminating data, and captivating audiences. The landscape of interactive map creation offers a variety of tools, each complete with unique strengths and limitations.
While conventional maps efficiently present data in an understandable format, interactive maps empower users with the flexibility to zoom in and out, interact with specific elements, and readily access the information they seek. So, how do you extract the value of interactive maps for your own use cases? Consider some of the best tools below.
Maptive continues to stand out as an exceptionally versatile online tool, catering to a broad audience with its simple interface and offering practical functionality like the ability to create a territory map using zip codes. In online reviews, users of this platform are quick to comment on the benefit of not needing any coding expertise to harness its capabilities.
In contrast, they may choose to upload data from sources like Excel and Google Sheets, after which they could take advantage of personalized world map customization and map embedding on webpages, fine-tuning colors and choosing distinctive icons, among other features.
For newcomers to the world of data visualization, Maptive offers users an easy way in with little to no barriers to begin. Users can initiate their journey without any cost, either by uploading their dataset or tapping into the geospatial data available within the platform.
With a 4.5 rating across third-party review sites, Visme also boasts several features that make it one of the best online tools for creating interactive maps. The tool can customize any region worldwide and provide interactive data for your audience through options like a social and demographic trends map, a comparative global map, or a regional trends map.
However, Visme’s utility extends beyond maps, with deep functionality in infographics and charts that enables readers to engage with your content while accessing in-depth information and meticulously researched data.
Despite its absence of intricate technical features, Visme boasts user-friendliness and provides a comprehensive suite of resources to elevate the interactivity of your maps. This encompassing tool offers customizable borders, pins, and color-coding features, ensuring your interactive map captures and maintains your audience’s attention.
While many of us turn to Google Maps for navigation and locating businesses and eateries, Google Maps API opens up opportunities for individuals and enterprises to craft their personalized maps.
Most design features offered are user-friendly and don’t necessitate coding expertise. Google Maps also provides an extensive tutorial library to assist even novice map creators in mastering their advanced functionalities. However, it’s worth noting that their pricing structure is contingent on usage and scale, which may inconvenience smaller users, particularly in light of the price hikes announced in 2018.
Shorthand empowers you to craft captivating scroll-based map animations starting from static images. Leveraging scrollytelling technology, Shorthand seamlessly weaves multiple static images or illustrations into vibrant, interactive maps that spring to life as readers scroll their mouse.
More recently, Shorthand also introduced Scrollpoints, a feature that enables content teams to lead their audience on a captivating visual journey with a single high-resolution image. When you upload your image, effortlessly select the areas you wish to emphasize and, if desired, enhance these highlights with accompanying text annotations.
Esri ArcGIS Online
ArcGIS Online by Esri is a comprehensive mapping and GIS (Geographic Information System) platform. It’s suitable for both beginners and professionals and offers tools for creating, sharing, and analyzing maps. It’s particularly useful for businesses and organizations that need advanced geospatial capabilities.
The Deciding Factor
When choosing interactive mapping software, prioritize ease of use, ensuring it’s user-friendly and straightforward to navigate. Depending on your business needs, you may also want to seek out a tool with ample customization features so you can tailor maps precisely to your unique requirements.