If you’ve been to Kinfolk Store this month, you’ve shopped in the shadow of a gorgeous set of lips holding onto a cigarette as a match has been struck to light it. The window installation, the store’s first, was the idea of Kinfolk label visionary Jey Perie. How did this particular stroke of genius strike him? As it turns out it was a case of the universe planting a seed and then coming back to harvest it. Perie explains below:

The inspiration for our A/W14 campaign comes directly from the late 70’s NY jazz scene. When I discovered the cover of ‘More STUFF,’ the1977 release from the band, STUFF, in a vinyl-only bar in Tokyo about 4 years ago, it had a big visual impact on me. Earlier this year, my wife came home with the exact same album cover she’d bought from a small music store on 14th street.

Her dad Eric Gale was a leading member of STUFF and over time I’ve come to learn many interesting stories about the scene and their impact on the music of the past 25 years. Kinfolk Fall/Winter 2014 is a tribute to STUFF and one of the golden eras of the New York music scene.

This cover in particular is sexy, elegant, powerful yet simple. The experience of trying to reproduce it wasn’t any of those things. The photographer Max Dworkin and I, however, spent a significant amount of time developing a version that could pay tribute to the original artwork while also conveying just what Kinfolk is all about.

 

The commemorative “Smoking Woman” T-shirt is available now at The Kinfolk Store.